Be sure to check out our Competent Muleriders blog post to see an introduction to the career competencies, while keeping an eye out for the other seven career competency blog posts as well.
The key competency that we will discuss here is communication. What is the difference between non-verbal and verbal communication? How can I improve my communication?
Communication is more than just exchanging words; it’s about connecting with others using both verbal and non-verbal cues. Research shows that 93% of effective communication is nonverbal, leaving only 7% for the words themselves. When you want to gain communication skills, you will need to master active listening, empathy, non-verbal communication, adaptability, confidence, and emotional intelligence.
Non-Verbal Communication:
When we think about communication, verbal exchanges often come to mind first. However, non-verbal communication is equally—if not more—important. It’s a language we use every day without realizing it. For instance, hearing something sad may cause us to frown, a non-verbal way of expressing emotion.
Non-verbal communication includes your facial expression, gestures, posture, and tone of voice when speaking or listening. Observing these cues in a group can help you adapt to situations by mirroring the communication styles of those around you.
Verbal Communication:
Verbal communication, whether spoken or written, is about choosing the right words and delivering them effectively. While public speaking often gets the spotlight, verbal communication includes other vital forms:
- Interpersonal Communication
- Conversations between two people, like chatting with a friend or colleague.
- Group Conversations
- Discussions in small groups, such as collaborating on a project.
- Public Speaking
- Addressing larger audiences, from classroom presentations to professional speeches.
Strategies to Improve:
The best advice to improve your communication is that practice makes perfect. We can improve our communication competence by being flexible, actively involved, managing the conversation, showing empathy, measuring our effectiveness, and using appropriate vocabulary, and non-verbal cues.
Whether you’re building relationships, leading teams, or presenting ideas, mastering the art of communication will empower you to connect and thrive in any setting.
Mallory Cain
Mallory is the Career Services Specialist at Southern Arkansas University. She graduated from SAU in 2021 with her BBA in Marketing and with her MBA in 2023.
