Southern Arkansas University Mass Email Policy
- Reduce the distraction of excessive mass emails: too many mass emails reduce the likelihood that any mass email will get the attention it deserves. Receiving email that is unrelated to an individual’s administrative or academic activities is disruptive regardless of the perceived value of the information by the sender.
- Preserve email as a viable channel for critical communication: Reserve email for items that are 1) of critical importance and time sensitive; 2) true emergencies; and 3) crime-related information as required by law. Increasing the number of non-targeted email announcements and solicitations can make it more difficult for the University to communicate critical information effectively.
- Create an archive for announcements using web-based channels: By providing announcements in a web-based format, an archive will be created that can be used for future reference. This also aids new employees who will not have received previously emailed information that may also be critical to them.
- Promote best practices in communication: Mass email, while convenient and cost efficient, may not be the best communication channel. Many communication mechanisms exist within the University including traditional paper mail, print and electronic publications, websites, targeted mailing lists and social media channels.
All users should evaluate all available communication channels and determine the best method based on message and target audience and should refrain from using email as a communication channel of convenience.
In order to increase effectiveness of email communication, the Mulerider Bulletin has been developed by the University Communications and Marketing Department. The Mulerider Bulletin is a newsletter distributed weekly with two editions: one for faculty and staff and the other for students. The Mulerider Bulletin will be delivered via email each Monday morning and will display all relevant announcements and events submitted from the previous week. All faculty and staff with a current @saumag.edu email address will be able to submit to the Mulerider Bulletin.
All posts will be immediately accessible on the Mulerider Bulletin website and will be archived and searchable for all users.