{"id":1197,"date":"2019-08-08T08:35:25","date_gmt":"2019-08-08T13:35:25","guid":{"rendered":"https:\/\/web.saumag.edu\/communications\/?page_id=1197"},"modified":"2025-06-18T15:29:15","modified_gmt":"2025-06-18T20:29:15","slug":"online-marketing","status":"publish","type":"page","link":"https:\/\/web.saumag.edu\/communications\/online-marketing\/","title":{"rendered":"Online Marketing"},"content":{"rendered":"<p>SAU Marketing and Communications utilizes a variety of online tools and platforms to promote the University and its programs. Most online marketing services can be divided into two category &#8211; paid and organic marketing.<\/p>\n<h3>Organic Online Marketing<\/h3>\n<ul>\n<li><a href=\"https:\/\/web.saumag.edu\/social\/management\/\">Social media<\/a><\/li>\n<li><a href=\"https:\/\/web.saumag.edu\/news\/report\/\">News release<\/a><\/li>\n<li>Email marketing<\/li>\n<li><a href=\"https:\/\/web.saumag.edu\/communications\/web-request-form\/\">Website content\/design updates<\/a><\/li>\n<\/ul>\n<h3>Paid Online Marketing<\/h3>\n<ul>\n<li>Display or banner ads<\/li>\n<li>Search engine placement ads<\/li>\n<li>Social media ads<\/li>\n<li>Third-party platform ads (college recruitment website, music streaming services)<\/li>\n<li>Streaming video ads<\/li>\n<\/ul>\n<p>If you would like to pursue paid online marketing, please contact <a href=\"https:\/\/web.saumag.edu\/directory\/contact\/jenkins-josh\/\">Josh Jenkins<\/a>, Manager of Web Communications.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SAU Marketing and Communications utilizes a variety of online tools and platforms to promote the University and its programs. Most online marketing services can be divided into two category &#8211; paid and organic marketing. Organic Online Marketing Social media News release Email marketing Website content\/design updates Paid Online Marketing Display or banner ads Search engine&#8230; <a class=\"more-link\" href=\"https:\/\/web.saumag.edu\/communications\/online-marketing\/\"> Read More<\/a><\/p>\n","protected":false},"author":564,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-1197","page","type-page","status-publish","entry"],"acf":[],"_links":{"self":[{"href":"https:\/\/web.saumag.edu\/communications\/wp-json\/wp\/v2\/pages\/1197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web.saumag.edu\/communications\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/web.saumag.edu\/communications\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/web.saumag.edu\/communications\/wp-json\/wp\/v2\/users\/564"}],"replies":[{"embeddable":true,"href":"https:\/\/web.saumag.edu\/communications\/wp-json\/wp\/v2\/comments?post=1197"}],"version-history":[{"count":1,"href":"https:\/\/web.saumag.edu\/communications\/wp-json\/wp\/v2\/pages\/1197\/revisions"}],"predecessor-version":[{"id":4525,"href":"https:\/\/web.saumag.edu\/communications\/wp-json\/wp\/v2\/pages\/1197\/revisions\/4525"}],"wp:attachment":[{"href":"https:\/\/web.saumag.edu\/communications\/wp-json\/wp\/v2\/media?parent=1197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}